Heavy Rotation

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Promotional Image
CD+DVD Type-A
CD+DVD Type-B
CD Only (Theater Edition)

General Information

Heavy Rotation is AKB48's 17th major single, 19 overall. This single features the Senbatsu members elected by the fans in the 2nd Senbatsu Election, with Oshima Yuko as center of the single.

This single is by far one of the most-promoted singles AKB48 has released, with all songs having some kind of tie-in, and 3 of them being nationwide ad campaigns (see Trivia). The song continues to be one of AKB48's most performed songs.

CD Information

Artist
AKB48
Single
Heavy Rotation (ヘビーローテーション)
Release Date
2010.08.18
Label/Catalog Number/Price
Label: You,Be Cool!/KING RECORDS
KIZM-57~58 (Regular Edition Type-A, CD+DVD) / ¥1,676
KIZM-59~60 (Regular Edition Type-B, CD+DVD) / ¥1,676
NMAX-1097 (Theater Edition, CD) / ¥1,047

Regular Edition Details

CD
  1. Heavy Rotation (ヘビーローテーション) / Senbatsu
  2. Namida no SeeSaw Game (涙のシーソーゲーム) / Undergirls
  3. Heavy Rotation (off-vocal)
  4. Namida no SeeSaw Game (off-vocal)
    • (Type-A Exclusive track) Yasai Sisters (off-vocal)
    • (Type-B Exclusive track) Lucky Seven (off-vocal)
DVD
  1. Heavy Rotation Music Video
  2. Namida no SeeSaw Game Music Video
    • (Type-A Exclusive track) 2nd AKB48 Senbatsu Election Documentary (Part 1/2)
    • (Type-B Exclusive track) 2nd AKB48 Senbatsu Election Documentary (Part 2/2)
    • (Type-A Exclusive track) AKB48cho's AKB48 Heavy Rotation PVcho
    • (Type-B Exclusive track) AKB48cho's Short CMs-cho (7) one after the other!
    • (Type-A Exclusive track) Issho ni kore ICHI! (Type-A ver.)
    • (Type-B Exclusive track) Issho ni kore ICHI! (Type-B ver.)

Theater Edition Details

CD
  1. Heavy Rotation
  2. Namida no SeeSaw Game
  3. Yasai Sisters
  4. Lucky Seven

Included Members

"Heavy Rotation"

Senbatsu (選抜) (21 Members) (Oshima Yuko Center (in italic), Media Senbatsu in bold)

"Namida no SeeSaw Game"

Undergirls (アンダーガールズ) (18 Members) (Ota Aika Center)

"Yasai Sisters"

Yasai Sisters (野菜シスターズ) (25 Members) (Maeda Atsuko Center)

"Lucky Seven"

(16 Members) (Maeda Atsuko Center)

Oricon Chart Positions

Date Mon Tue Wed Thu Fri Sat Sun Week Sales Releases
10.08.16 -- 1
340,487
1
68,439
1
36,469
1
29,323
1
20,521
1
20,773
1 527,336
10.08.23 1
10,178
6 5 4 3
7,870
3
7,614
3
6,309
4 64,671
10.08.30 3
4,898
5 3
3,698
2
2,759
2
2,624
1
3,624
1
3,799
3 27,520
10.09.06 2
2,246
10 11 6 6 6 6 6 14,842
10.09.13 4 16 14 10 7 6 8 10 10,550
10.09.20 8 18 14 12 10 11 10 13 8,657
10.09.27 10 18 16 14 11 7 6 14 7,660
10.10.04 8 20 15 10 8 6 5 8 7,178
10.10.11 4 18 13 8 9 5 4 9 8,620
10.10.18 7 23 21 13 13 7 7 14 6,669
10.10.25 8 33 33 23 18 10 12 20 5,511 Beginner single
10.11.01 8 19 20 19 19 14 12 19 4,898
10.11.08 7 34 30 30 21 18 18 27 4,162
10.11.15 13 34 39 31 30 27 27 31 3,745
10.11.22 36 42 - 47 27 24 21 34 3,817
10.11.29 19 40 44 30 27 22 25 31 3,506
10.12.06 21 35 30 26 23 18 20 25 3,933 Chance no Junban single
10.12.13 16 31 26 20 17 16 11 20 4,780
10.12.20 8 12 12 6 5 4 5 8 8,396
10.12.27 5 3
945
2
1,161
2
1,417
2
1,299
2
1,511
3
2,275
3 9,616
11.01.03 3
2,044
3
1,681
2
2,089
2
1,730
2
1,400
3
1,809
2
1,912
2 12,901
11.01.10 2
1,909
6 6 5 4 3
1,816
3
2,067
5 10,801
11.01.17 3
1,071
15 12 12 11 6 6 11 8,594
11.01.24 4 23 17 16 15 10 8 15 7,716
11.01.31 5 17 15 15 14 12 12 14 6,156
11.02.07 10 33 30 27 16 16 13 24 5,132
11.02.14 12 28 27 26 23 19 19 24 4,716 Sakura no Ki ni Narou single
11.02.21 13 37 39 34 34 20 18 28 3,848
11.02.28 15 33 44 32 26 23 22 29 3,013
11.03.07 17 30 30 28 25 20 19 26 2,437
11.03.14 20 37 38 34 26 25 23 32 1,709
11.03.21 19 23 30 19 21 15 15 21 2,468
11.03.28 14 14 13 15 13 9 7 12 2,850
11.04.04 7 29 32 28 23 19 13 23 2,855
11.04.11 14 27 32 28 27 19 16 21 2,438
11.04.18 15 43 38 30 28 20 17 31 2,162
11.04.25 13 - - 44 32 29 25 39 2,390
11.05.02 31 30 29 24 28 27 28 31 2,548
11.05.09 27 - - 45 41 32 26 41 1,838
11.05.16 28 48 - 46 42 36 32 41 1,608
11.05.23 31 - - 48 47 34 23 45 2,374 Everyday, Kachuusha single
11.05.30 23 43 45 36 47 33 33 39 2,129
11.06.06 30 - - 50 44 34 36 47 1,710 Koko ni Ita koto album
11.06.13 33 50 49 44 43 41 45 45 1,638
11.06.20 38 - - - - 47 47 73 1,208
11.06.27 - - - - - - - 79 989
11.07.04 - - - - - - - 84 852
11.07.11 - - - - - - - 86 718
11.07.18 46 - - - - - - 85 780
11.07.25 - - - - - - - 107 715
11.08.01 - - - - - - - 102 778
11.08.08 - - - - - - - 92 844
11.08.15 - - - - - - - 92 886
11.08.22 - - - - - - - 114 973 Flying Get single
11.08.29 - - - - - - - 89 963
11.09.05 - - - - - - - 88 962
11.09.12 - - - - - 36 - 80 909
11.09.19 47 - - - - - - 70 1,025
11.09.26 44 - - - - 50 50 73 881
11.10.03 30 - - - - 47 - 69 860
11.10.10 48 - - 42 39 35 38 50 949
11.10.17 32 - - - - 45 49 70 728
11.10.24 44 - - - - - - 74 838 Kaze wa Fuiteiru single
11.10.31 - - - - - - - 77 1,040
11.11.07 48 - - - - - - 84 807
11.11.14 - - - - - - - 80 711
11.11.21 - - - - - - - 118 627
11.11.28 - - - - - - - 83 820
11.12.05 - - - - - - - 102 921 Ue Kara Mariko single
11.12.12 - - - - - - - 86 975
11.12.19 - - - - - 47 - 70 1,325
11.12.26 - - - - - - - 69 960
12.01.02 - - - - 48 43 45 58 1,266
12.01.09 36 - - - - 49 - 66 1,197
12.01.16 45 - - - - - - 81 872
12.01.23 41 - - - - - - 70 1,109
12.01.30 41 - - - - - - 66 995
12.02.06 - - - - - - - 96 744
12.02.13 - - - - - - 50 76 918 GIVE ME FIVE! single
12.02.20 - - - - - - - 98 851
12.02.27 - - - - - - - 103 681
12.03.05 - - - - - - - 132 609
12.03.12 - - - - - - - 133 512
12.03.19 - - - - - - - 127 515
12.03.26 - - - - - - - 114 471
12.04.02 - - - - - - - 107 481
12.04.09 - - - - - - - 114 417
12.04.16 - - - - - - - 142 351
12.04.23 - - - - - - - 176 321
12.04.30 - - - - - - - 151 428
12.05.07 - - - - - - - 159 341
12.05.14 - - - - - - - 151 342
12.05.21 - - - - - - - 160 422 Manatsu no Sounds Good! single
12.05.28 - - - - - - - 143 418
12.06.04 - - - - - - - 142 473
12.06.11 - - - - - - - 137 442
12.06.18 - - - - - - - 153 403
12.06.25 - - - - - - - 155 431
12.07.02 - - - - - - - 149 414
12.07.09 - - - - - - - 130 406
12.07.16 - - - - - - - 137 400
12.07.23 - - - - - - - 165 344
12.07.30 - - - - - - - 179 276
OUT 1 week
12.08.13 - - - - - - - 157 406 1830m album
12.08.20 - - - - - - - 185 341
12.08.27 - - - - - - - 130 520 Gingham Check single
12.09.03 - - - - - - - 145 462
12.09.10 - - - - - - - 130 409
12.09.17 - - - - - - - 178 301
12.09.24 - - - - - - - 168 309
12.10.01 - - - - - - - 155 291
12.10.08 - - - - - - - 147 307
12.10.15 - - - - - - - 161 269
OUT 1 week
12.10.29 - - - - - - - 170 288 UZA single
12.11.05 - - - - - - - 188 282
OUT 4 weeks Eien Pressure single
12.12.10 - - - - - - - 198 320
12.12.17 - - - - - - - 169 346
12.12.24 - - - - - - - 184 321
12.12.31 - - - - - - - 150 355
13.01.07 - - - - - - - 182 242
OUT 50 weeks 30th, 31st, 32nd, 33rd, and 34th singles
13.12.30 - - - - - - - 196 241
14.01.06 - - - - - - - 144 286
14.01.13 - - - - - - - 175 231

Total Reported Sales: 880,761*
Total Sales in 2010: 713,275
Total Sales in 2011: 140,607
Total Sales in 2012: 25,295
Total Sales in 2013: 1,584
Total Sales in 2014: 758
Total of weeks charting inside Top 200: 123

Recochoku Chart-Run

Category Weekly Peaks
Chaku-Uta (tune) **1 - *10 - *10 - **1 - **4 - **9 - *15 - *20 - *18 - *23 - *16 - *23 - *31 - *36 - *38 - *30 - *36 - *36 - *44
Chaku-Uta (full) *** - **4 - **6 - **1 - **4 - **4 - **8 - *10 - *11 - **7 - *10 - *10 - *16 - *15 - *18 - *18 - *23 - *25 - *25
Chart Records
  • Heavy Rotation was the 2nd best selling single in Japan in 2010.
  • First AKB48 Single to rank 1# in the Chaku-uta (tune) daily and weekly charts
  • First AKB48 Single to ship 650,000 copies (previous record being Ponytail to Shushu with 500k)
  • First AKB48 Song (Heavy Rotation) to top all the Rocochoku Rankings in the same week.
  • This single made AKB48 the third female artist to have to singles with over 500k of first-week sales. for female idol groups, AKB48 made history as the first ones.
  • This single outsold Ponytail to Shushu's first week.
  • This single is currently the longest charting AKB48 single, with 123 weeks.

Trivia

  • First senbatsu of Nakagawa Haruka.
  • Ono Erena's last single.
  • The Type B cover is Oshima Yuko's first ever solo cover.
  • This is the third AKB48 single with an English name. The first one being BINGO! and the second being River.
  • Heavy Rotation charted 1# in the Request Hour Setlist Best 100 2011 & 2012.
  • Heavy Rotation was Puccho's AKB48cho Campaign CM Song
  • Namida no SeeSaw Game was Nihon-TV Show, AKB600sec. Ending Theme
  • Yasai Sisters was Kagome's Yasai ichi-nichi kore ippon Campaign CM Song
  • Lucky Seven was 7-11's AKB48 x Seven-Eleven Campaign CM Song
  • Along with LOVE TRIP / Shiawase wo Wakenasai, this single contains the most tie-ins. Both singles contain a total of four tie-ins.
  • Motto: 「好きな人ができると、頭の中は、ずっと、ヘビーローテション!」 ("Suki na Hito ga dekiru to, Atama no Naka wa, Zutto, Heavy Rotation!" / "Once you like someone, inside your head, it's always a Heavy Rotation!")
  • According to AKB48 staff member Yuasa Junji, the 1234! at the start of the song was just a placeholder in the demo to count the members in at the right time. However, choreographer Makino Anna did not realize this and included it in the choreography. It was then added to the final song.
  • The MV was filmed over two days & nights. Senbatsu members had other schedules on top of filming, and several girls fell asleep on set.
AKB48 Singles Chronology
Ponytail to Shushu
(2010)
Heavy Rotation
(2010)
Beginner
(2010)